- YUP Cafe Update 2023 -

We first want to express our gratitude for all your support. As a small family business, it wasn’t a given we’d make it through the pandemic. Thanks to everyone who chose our coffee at the grocery store, ordered from our website, and cheered us on through social media. We’re happy to say our small business has weathered the storm!

We hope to reopen the onsite cafe here at the roastery in the future, but we don’t expect it will be in 2023.

Roasting is going strong, and you can find our delicious, freshly roasted coffee at grocery stores, farm stands, and cafes across the Valley. See the homepage for a full list of local spots where you can find our coffee. You can also order our coffee in one-pound and five-pound bags from our online store under “Shop Coffee”.

If you’re looking to meet a friend over a cup of YUP, there are some wonderful local cafes brewing it up fresh, including The Water’s Fine on Cottage Street in Easthampton, with a patio overlooking the water and a charming gift shop, and Nourish Wellness Cafe in downtown Northampton.

Thank you again for your support and understanding. We look forward to sharing our continued growth, new projects, and local partnerships with you!

Best Wishes from Liza, Matt, & the YUP Crew